Director of Merchandising, Social Commerce

Remote

Full Time

Mid Level

About Us

Kitsch is a beauty powerhouse built on elevated essentials, viral moments, and products people can’t stop talking about. We create high-performing hair and beauty solutions that are as functional as they are fun — and we’re just getting started.

We’re looking for a strategic, data-driven Director of Merchandising, Social Commerce to lead the next era of growth across our fastest-moving channels: TikTok Shop, Meta Shops, and Shopify.

This role is equal parts creative merchandising instinct and performance powerhouse — owning channel strategy, leading a team of merchandisers, and using testing + analytics to unlock the next level of conversion, revenue, and customer obsession.

As Director of Merchandising, Social Commerce, you’ll own how Kitsch shows up — and sells — across social-first commerce platforms. You’ll build the merchandising roadmap, optimize assortments, and create shopping experiences that feel as effortless, exciting, and irresistible as our brand.

If you love blending storytelling with numbers and thrive in fast-paced, trend-driven eCommerce, this one’s for you.

What will be your responsibilities?

Lead Social Commerce Merchandising Strategy

Own end-to-end merchandising across: TikTok Shop, Facebook + Instagram Shop, and Shopify storefront + channel extensions.
Build product discovery experiences that convert — from viral hero SKUs to bundles, drops, and seasonal must-haves.
Partner closely with Growth Marketing to align merchandising with paid social and creator-driven strategy.
Keep launches and promos running smoothly — no surprises, just results.

Ensure Operational Excellence Across Systems

Partner with Ops, Planning, and Finance to align assortment and inventory across channels.
Support clean execution between Shopify + NetSuite, ensuring product setup, forecasting, and reporting accuracy.

Drive Insights Through Data & Analytics

Use platforms like Daasity and Looker to track performance and uncover growth opportunities.
Build dashboards and reporting that connect merchandising decisions to revenue impact.
Monitor daily channel trends, spot what’s working, and move quickly.

Own Testing & Conversion Optimization

Build a structured A/B testing roadmap across social commerce and site merchandising.
Test product positioning, bundles, offers, messaging, creative hooks, and channel mechanics.
Turn insights into action — improving:
- Conversion Rate (CVR)
- Average Order Value (AOV)
- Revenue per visitor
- Product attach + repeat purchase behavior

Manage & Scale a High-Performing Team

Lead and develop a team of channel merchandisers focused on TikTok and social commerce execution.
Set clear KPIs, performance goals, and channel-level growth strategies.
Create scalable workflows that keep us fast, focused, and always optimizing.

What are we looking for in you?

8–10+ years in US eCommerce merchandising, with deep experience in high-growth DTC.
High level of English (C1)
Proven success scaling TikTok Shop and social commerce channels.
Strong people leadership — you know how to build and inspire teams.
Expert-level understanding of merchandising + conversion optimization.
Hands-on experience with:
- Shopify Plus + multi-channel commerce.
- TikTok Shop Seller Center.
- Meta Commerce Manager.
- NetSuite ERP.
- Daasity + Looker (or similar BI tools).

Why You’ll Love It Here

You’ll help shape one of the most exciting beauty brands in the space.
You’ll sit at the center of commerce, culture, and creativity.
You’ll have real ownership, real impact, and a team that moves fast.
You’ll get to build what’s next — not maintain what’s already been done.

About the Offer

Type of Contract: Full-Time
Modality: Remote
Competitive Pay: Depending on your experience.
A dynamic team
An open mind for new ideas
Growth… growth and some more growth!

Do you want to be part of our team? We look forward to your application!

*KITSCH LLC is an equal opportunity employer. We are committed to working in an environment that supports, inspires, and respects all individuals and recruits on merit-based processes regardless of race, color, religion, sex, sexual orientation, gender identity, marital status, age, disability, national or ethnic origin, military service status, citizenship, or other protected characteristics.

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Briefly describe your experience scaling TikTok Shop and Meta Commerce Manager in the U.S. market. What growth milestones or monthly revenue targets did you manage across these channels?*

Have you previously worked with Shopify Plus, NetSuite (ERP), and BI tools such as Daasity or Looker? Please specify your level of expertise with each one.*

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This position involves leading other merchandisers. How many direct reports have you managed in DTC eCommerce environments, and how would you define your management style for maintaining agility?*

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